Privacy Policy
We are very delighted that you have shown interest Happy Days Photography. Data protection is of a
particularly high priority for the management of the Happy Days Photography. The use of the
Internet pages of the Happy Days Photography is possible without any indication of personal
data; however, if a data subject wants to use special enterprise services via our website,
processing of personal data could become necessary. If the processing of personal data is
necessary and there is no statutory basis for such processing, we generally obtain consent
from the data subject.
The processing of personal data, such as the name, address, e-mail address, or telephone
number of a data subject shall always be in line with the General Data Protection Regulation
(GDPR), and in accordance with the country-specific data protection regulations applicable
to the Happy Days Photography. By means of this data protection declaration, our enterprise
would like to inform the general public of the nature, scope, and purpose of the personal
data we collect, use and process. Furthermore, data subjects are informed, by means of this
data protection declaration, of the rights to which they are entitled.
As the controller, the Happy Days Photography has implemented numerous technical and
organizational measures to ensure the most complete protection of personal data processed
through this website. However, Internet-based data transmissions may in principle have
security gaps, so absolute protection may not be guaranteed. For this reason, every data
subject is free to transfer personal data to us via alternative means, e.g. by telephone.
1. Definitions
The data protection declaration of the Happy Days Photography is based on the terms used
by the European legislator for the adoption of the General Data Protection Regulation
(GDPR). Our data protection declaration should be legible and understandable for the
general public, as well as our customers and business partners. To ensure this, we would
like to first explain the terminology used.
In this data protection declaration, we use, inter alia, the following terms:
● a) Personal data
● Personal data means any information relating to an identified or identifiable natural
person (“data subject”). An identifiable natural person is one who can be identified,
directly or indirectly, in particular by reference to an identifier such as a name, an
identification number, location data, an online identifier or to one or more factors
specific to the physical, physiological, genetic, mental, economic, cultural or social
identity of that natural person.
● b) Data subject
● Data subject is any identified or identifiable natural person, whose personal data is
processed by the controller responsible for the processing.
● c) Processing
● Processing is any operation or set of operations which is performed on personal data
or on sets of personal data, whether or not by automated means, such as collection,
recording, organisation, structuring, storage, adaptation or alteration, retrieval,
consultation, use, disclosure by transmission, dissemination or otherwise making
available, alignment or combination, restriction, erasure or destruction.
● d) Restriction of processing
● Restriction of processing is the marking of stored personal data with the aim of
limiting their processing in the future.
● e) Profiling
● Profiling means any form of automated processing of personal data consisting of the
use of personal data to evaluate certain personal aspects relating to a natural
person, in particular to analyse or predict aspects concerning that natural person's
performance at work, economic situation, health, personal preferences, interests,
reliability, behaviour, location or movements.
● f) Pseudonymisation
● Pseudonymisation is the processing of personal data in such a manner that the
personal data can no longer be attributed to a specific data subject without the use of
additional information, provided that such additional information is kept separately
and is subject to technical and organisational measures to ensure that the personal
data are not attributed to an identified or identifiable natural person.
● g) Controller or controller responsible for the processing
● Controller or controller responsible for the processing is the natural or legal person,
public authority, agency or other body which, alone or jointly with others, determines
the purposes and means of the processing of personal data; where the purposes and
means of such processing are determined by Union or Member State law, the
controller or the specific criteria for its nomination may be provided for by Union or
Member State law.
● h) Processor
● Processor is a natural or legal person, public authority, agency or other body which
processes personal data on behalf of the controller.
● i) Recipient
● Recipient is a natural or legal person, public authority, agency or another body, to
which the personal data are disclosed, whether a third party or not. However, public
authorities which may receive personal data in the framework of a particular inquiry in
accordance with Union or Member State law shall not be regarded as recipients; the
processing of those data by those public authorities shall be in compliance with the
applicable data protection rules according to the purposes of the processing.
● j) Third party
● Third party is a natural or legal person, public authority, agency or body other than
the data subject, controller, processor and persons who, under the direct authority of
the controller or processor, are authorised to process personal data.
● k) Consent
● Consent of the data subject is any freely given, specific, informed and unambiguous
indication of the data subject's wishes by which he or she, by a statement or by a
clear affirmative action, signifies agreement to the processing of personal data
relating to him or her.
2. Name and Address of the controller
Controller for the purposes of the General Data Protection Regulation (GDPR), other data
protection laws applicable in Member states of the European Union and other provisions
related to data protection is:
Happy Days Photography
25 King George Road
CO2 7PG Colchester
Essex
Phone: 0844 884 4951
Email: info@happydaysphoto.co.uk
Website: www.happydaysphoto.co.uk
3. Cookies
The Internet pages of the Happy Days Photography use cookies. Cookies are text files that
are stored in a computer system via an Internet browser.
Many Internet sites and servers use cookies. Many cookies contain a so-called cookie ID. A
cookie ID is a unique identifier of the cookie. It consists of a character string through which
Internet pages and servers can be assigned to the specific Internet browser in which the
cookie was stored. This allows visited Internet sites and servers to differentiate the individual
browser of the data subject from other Internet browsers that contain other cookies. A
specific Internet browser can be recognized and identified using the unique cookie ID.
Through the use of cookies, the Happy Days Photography can provide the users of this
website with more user-friendly services that would not be possible without the cookie
setting.
By means of a cookie, the information and offers on our website can be optimized with the
user in mind. Cookies allow us, as previously mentioned, to recognize our website users.
The purpose of this recognition is to make it easier for users to utilize our website. The
website user that uses cookies, e.g. does not have to enter access data each time the
website is accessed, because this is taken over by the website, and the cookie is thus stored
on the user's computer system. Another example is the cookie of a shopping cart in an
online shop. The online store remembers the articles that a customer has placed in the
virtual shopping cart via a cookie.
The data subject may, at any time, prevent the setting of cookies through our website by
means of a corresponding setting of the Internet browser used, and may thus permanently
deny the setting of cookies. Furthermore, already set cookies may be deleted at any time via
an Internet browser or other software programs. This is possible in all popular Internet
browsers. If the data subject deactivates the setting of cookies in the Internet browser used,
not all functions of our website may be entirely usable.
4. Collection of general data and information
The website of the Happy Days Photography collects a series of general data and
information when a data subject or automated system calls up the website. This general data
and information are stored in the server log files. Collected may be (1) the browser types and
versions used, (2) the operating system used by the accessing system, (3) the website from
which an accessing system reaches our website (so-called referrers), (4) the sub-websites,
(5) the date and time of access to the Internet site, (6) an Internet protocol address (IP
address), (7) the Internet service provider of the accessing system, and (8) any other similar
data and information that may be used in the event of attacks on our information technology
systems.
When using these general data and information, the Happy Days Photography does not
draw any conclusions about the data subject. Rather, this information is needed to (1) deliver
the content of our website correctly, (2) optimize the content of our website as well as its
advertisement, (3) ensure the long-term viability of our information technology systems and
website technology, and (4) provide law enforcement authorities with the information
necessary for criminal prosecution in case of a cyber-attack. Therefore, the Happy Days
Photography analyzes anonymously collected data and information statistically, with the aim
of increasing the data protection and data security of our enterprise, and to ensure an
optimal level of protection for the personal data we process. The anonymous data of the
server log files are stored separately from all personal data provided by a data subject.
5. Registration on our website
The data subject has the possibility to register on the website of the controller with the
indication of personal data. Which personal data are transmitted to the controller is
determined by the respective input mask used for the registration. The personal data entered
by the data subject are collected and stored exclusively for internal use by the controller, and
for his own purposes. The controller may request transfer to one or more processors (e.g. a
parcel service) that also uses personal data for an internal purpose which is attributable to
the controller.
By registering on the website of the controller, the IP address—assigned by the Internet
service provider (ISP) and used by the data subject—date, and time of the registration are
also stored. The storage of this data takes place against the background that this is the only
way to prevent the misuse of our services, and, if necessary, to make it possible to
investigate committed offenses. Insofar, the storage of this data is necessary to secure the
controller. This data is not passed on to third parties unless there is a statutory obligation to
pass on the data, or if the transfer serves the aim of criminal prosecution.
The registration of the data subject, with the voluntary indication of personal data, is
intended to enable the controller to offer the data subject contents or services that may only
be offered to registered users due to the nature of the matter in question. Registered
persons are free to change the personal data specified during the registration at any time, or
to have them completely deleted from the data stock of the controller.
The data controller shall, at any time, provide information upon request to each data subject
as to what personal data are stored about the data subject. In addition, the data controller
shall correct or erase personal data at the request or indication of the data subject, insofar
as there are no statutory storage obligations. A Data Protection Officer particularly
designated in this data protection declaration, as well as the entirety of the controller’s
employees are available to the data subject in this respect as contact persons.
6. Subscription to our newsletters
On the website of the Happy Days Photography, users are given the opportunity to
subscribe to our enterprise's newsletter. The input mask used for this purpose determines
what personal data are transmitted, as well as when the newsletter is ordered from the
controller.
The Happy Days Photography informs its customers and business partners regularly by
means of a newsletter about enterprise offers. The enterprise's newsletter may only be
received by the data subject if (1) the data subject has a valid e-mail address and (2) the
data subject registers for the newsletter shipping. A confirmation e-mail will be sent to the
e-mail address registered by a data subject for the first time for newsletter shipping, for legal
reasons, in the double opt-in procedure. This confirmation e-mail is used to prove whether
the owner of the e-mail address as the data subject is authorized to receive the newsletter.
During the registration for the newsletter, we also store the IP address of the computer
system assigned by the Internet service provider (ISP) and used by the data subject at the
time of the registration, as well as the date and time of the registration. The collection of this
data is necessary in order to understand the (possible) misuse of the e-mail address of a
data subject at a later date, and it therefore serves the aim of the legal protection of the
controller.
The personal data collected as part of a registration for the newsletter will only be used to
send our newsletter. In addition, subscribers to the newsletter may be informed by e-mail, as
long as this is necessary for the operation of the newsletter service or a registration in
question, as this could be the case in the event of modifications to the newsletter offer, or in
the event of a change in technical circumstances. There will be no transfer of personal data
collected by the newsletter service to third parties. The subscription to our newsletter may be
terminated by the data subject at any time. The consent to the storage of personal data,
which the data subject has given for shipping the newsletter, may be revoked at any time.
For the purpose of revocation of consent, a corresponding link is found in each newsletter. It
is also possible to unsubscribe from the newsletter at any time directly on the website of the
controller, or to communicate this to the controller in a different way.
7. Newsletter-Tracking
The newsletter of the Happy Days Photography contains so-called tracking pixels. A tracking
pixel is a miniature graphic embedded in such e-mails, which are sent in HTML format to
enable log file recording and analysis. This allows a statistical analysis of the success or
failure of online marketing campaigns. Based on the embedded tracking pixel, the Happy
Days Photography may see if and when an e-mail was opened by a data subject, and which
links in the e-mail were called up by data subjects.
Such personal data collected in the tracking pixels contained in the newsletters are stored
and analyzed by the controller in order to optimize the shipping of the newsletter, as well as
to adapt the content of future newsletters even better to the interests of the data subject.
These personal data will not be passed on to third parties. Data subjects are at any time
entitled to revoke the respective separate declaration of consent issued by means of the
double-opt-in procedure. After a revocation, these personal data will be deleted by the
controller. The Happy Days Photography automatically regards a withdrawal from the receipt
of the newsletter as a revocation.
8. Contact possibility via the website
The website of the Happy Days Photography contains information that enables a quick
electronic contact to our enterprise, as well as direct communication with us, which also
includes a general address of the so-called electronic mail (e-mail address). If a data subject
contacts the controller by e-mail or via a contact form, the personal data transmitted by the
data subject are automatically stored. Such personal data transmitted on a voluntary basis
by a data subject to the data controller are stored for the purpose of processing or contacting
the data subject. There is no transfer of this personal data to third parties.
9. Routine erasure and blocking of personal data
The data controller shall process and store the personal data of the data subject only for the
period necessary to achieve the purpose of storage, or as far as this is granted by the
European legislator or other legislators in laws or regulations to which the controller is
subject to.
If the storage purpose is not applicable, or if a storage period prescribed by the European
legislator or another competent legislator expires, the personal data are routinely blocked or
erased in accordance with legal requirements.
10. Rights of the data subject
● a) Right of confirmation
● Each data subject shall have the right granted by the European legislator to obtain
from the controller the confirmation as to whether or not personal data concerning
him or her are being processed. If a data subject wishes to avail himself of this right
of confirmation, he or she may, at any time, contact our Data Protection Officer or
another employee of the controller.
● b) Right of access
● Each data subject shall have the right granted by the European legislator to obtain
from the controller free information about his or her personal data stored at any time
and a copy of this information. Furthermore, the European directives and regulations
grant the data subject access to the following information:
○ the purposes of the processing;
○ the categories of personal data concerned;
○ the recipients or categories of recipients to whom the personal data have
been or will be disclosed, in particular recipients in third countries or
international organisations;
○ where possible, the envisaged period for which the personal data will be
stored, or, if not possible, the criteria used to determine that period;
○ the existence of the right to request from the controller rectification or erasure
of personal data, or restriction of processing of personal data concerning the
data subject, or to object to such processing;
○ the existence of the right to lodge a complaint with a supervisory authority;
○ where the personal data are not collected from the data subject, any available
information as to their source;
○ the existence of automated decision-making, including profiling, referred to in
Article 22(1) and (4) of the GDPR and, at least in those cases, meaningful
information about the logic involved, as well as the significance and
envisaged consequences of such processing for the data subject.
● Furthermore, the data subject shall have a right to obtain information as to whether
personal data are transferred to a third country or to an international organisation.
Where this is the case, the data subject shall have the right to be informed of the
appropriate safeguards relating to the transfer.
● If a data subject wishes to avail himself of this right of access, he or she may at any
time contact our Data Protection Officer or another employee of the controller.
● c) Right to rectification
● Each data subject shall have the right granted by the European legislator to obtain
from the controller without undue delay the rectification of inaccurate personal data
concerning him or her. Taking into account the purposes of the processing, the data
subject shall have the right to have incomplete personal data completed, including by
means of providing a supplementary statement.
● If a data subject wishes to exercise this right to rectification, he or she may, at any
time, contact our Data Protection Officer or another employee of the controller.
● d) Right to erasure (Right to be forgotten)
● Each data subject shall have the right granted by the European legislator to obtain
from the controller the erasure of personal data concerning him or her without undue
delay, and the controller shall have the obligation to erase personal data without
undue delay where one of the following grounds applies, as long as the processing is
not necessary:
○ The personal data are no longer necessary in relation to the purposes for
which they were collected or otherwise processed.
○ The data subject withdraws consent to which the processing is based
according to point (a) of Article 6(1) of the GDPR, or point (a) of Article 9(2) of
the GDPR, and where there is no other legal ground for the processing.
○ The data subject objects to the processing pursuant to Article 21(1) of the
GDPR and there are no overriding legitimate grounds for the processing, or
the data subject objects to the processing pursuant to Article 21(2) of the
GDPR.
○ The personal data have been unlawfully processed.
○ The personal data must be erased for compliance with a legal obligation in
Union or Member State law to which the controller is subject.
○ The personal data have been collected in relation to the offer of information
society services referred to in Article 8(1) of the GDPR.
● If one of the aforementioned reasons applies, and a data subject wishes to request
the erasure of personal data stored by the Happy Days Photography, he or she may
at any time contact our Data Protection Officer or another employee of the controller.
The Data Protection Officer of the Happy Days Photography or another employee
shall promptly ensure that the erasure request is complied with immediately.
● Where the controller has made personal data public and is obliged pursuant to Article
17(1) to erase the personal data, the controller, taking account of available
technology and the cost of implementation, shall take reasonable steps, including
technical measures, to inform other controllers processing the personal data that the
data subject has requested erasure by such controllers of any links to, or copy or
replication of, those personal data, as far as processing is not required. The Data
Protection Officer of the Happy Days Photography or another employee will arrange
the necessary measures in individual cases.
● e) Right of restriction of processing
● Each data subject shall have the right granted by the European legislator to obtain
from the controller restriction of processing where one of the following applies:
○ The accuracy of the personal data is contested by the data subject, for a
period enabling the controller to verify the accuracy of the personal data.
○ The processing is unlawful and the data subject opposes the erasure of the
personal data and requests instead the restriction of their use instead.
○ The controller no longer needs the personal data for the purposes of the
processing, but they are required by the data subject for the establishment,
exercise or defence of legal claims.
○ The data subject has objected to processing pursuant to Article 21(1) of the
GDPR pending the verification whether the legitimate grounds of the
controller override those of the data subject.
● If one of the aforementioned conditions is met, and a data subject wishes to request
the restriction of the processing of personal data stored by the Happy Days
Photography, he or she may at any time contact our Data Protection Officer or
another employee of the controller. The Data Protection Officer of the Happy Days
Photography or another employee will arrange the restriction of the processing.
● f) Right to data portability
● Each data subject shall have the right granted by the European legislator, to receive
the personal data concerning him or her, which was provided to a controller, in a
structured, commonly used and machine-readable format. He or she shall have the
right to transmit those data to another controller without hindrance from the controller
to which the personal data have been provided, as long as the processing is based
on consent pursuant to point (a) of Article 6(1) of the GDPR or point (a) of Article 9(2)
of the GDPR, or on a contract pursuant to point (b) of Article 6(1) of the GDPR, and
the processing is carried out by automated means, as long as the processing is not
necessary for the performance of a task carried out in the public interest or in the
exercise of official authority vested in the controller.
● Furthermore, in exercising his or her right to data portability pursuant to Article 20(1)
of the GDPR, the data subject shall have the right to have personal data transmitted
directly from one controller to another, where technically feasible and when doing so
does not adversely affect the rights and freedoms of others.
● In order to assert the right to data portability, the data subject may at any time contact
the Data Protection Officer designated by the Happy Days Photography or another
employee.
● g) Right to object
● Each data subject shall have the right granted by the European legislator to object,
on grounds relating to his or her particular situation, at any time, to processing of
personal data concerning him or her, which is based on point (e) or (f) of Article 6(1)
of the GDPR. This also applies to profiling based on these provisions.
● The Happy Days Photography shall no longer process the personal data in the event
of the objection, unless we can demonstrate compelling legitimate grounds for the
processing which override the interests, rights and freedoms of the data subject, or
for the establishment, exercise or defence of legal claims.
● If the Happy Days Photography processes personal data for direct marketing
purposes, the data subject shall have the right to object at any time to processing of
personal data concerning him or her for such marketing. This applies to profiling to
the extent that it is related to such direct marketing. If the data subject objects to the
Happy Days Photography to the processing for direct marketing purposes, the Happy
Days Photography will no longer process the personal data for these purposes.
● In addition, the data subject has the right, on grounds relating to his or her particular
situation, to object to processing of personal data concerning him or her by the
Happy Days Photography for scientific or historical research purposes, or for
statistical purposes pursuant to Article 89(1) of the GDPR, unless the processing is
necessary for the performance of a task carried out for reasons of public interest.
● In order to exercise the right to object, the data subject may directly contact the Data
Protection Officer of the Happy Days Photography or another employee. In addition,
the data subject is free in the context of the use of information society services, and
notwithstanding Directive 2002/58/EC, to use his or her right to object by automated
means using technical specifications.
● h) Automated individual decision-making, including profiling
● Each data subject shall have the right granted by the European legislator not to be
subject to a decision based solely on automated processing, including profiling,
which produces legal effects concerning him or her, or similarly significantly affects
him or her, as long as the decision (1) is not is necessary for entering into, or the
performance of, a contract between the data subject and a data controller, or (2) is
not authorised by Union or Member State law to which the controller is subject and
which also lays down suitable measures to safeguard the data subject's rights and
freedoms and legitimate interests, or (3) is not based on the data subject's explicit
consent.
● If the decision (1) is necessary for entering into, or the performance of, a contract
between the data subject and a data controller, or (2) it is based on the data subject's
explicit consent, the Happy Days Photography shall implement suitable measures to
safeguard the data subject's rights and freedoms and legitimate interests, at least the
right to obtain human intervention on the part of the controller, to express his or her
point of view and contest the decision.
● If the data subject wishes to exercise the rights concerning automated individual
decision-making, he or she may at any time directly contact our Data Protection
Officer of the Happy Days Photography or another employee of the controller.
● i) Right to withdraw data protection consent
● Each data subject shall have the right granted by the European legislator to withdraw
his or her consent to processing of his or her personal data at any time.
● f the data subject wishes to exercise the right to withdraw the consent, he or she may
at any time directly contact our Data Protection Officer of the Happy Days
Photography or another employee of the controller.
11. Data protection provisions about the application and use of Facebook
On this website, the controller has integrated components of the enterprise Facebook.
Facebook is a social network.
A social network is a place for social meetings on the Internet, an online community, which
usually allows users to communicate with each other and interact in a virtual space. A social
network may serve as a platform for the exchange of opinions and experiences, or enable
the Internet community to provide personal or business-related information. Facebook allows
social network users to include the creation of private profiles, upload photos, and network
through friend requests.
The operating company of Facebook is Facebook, Inc., 1 Hacker Way, Menlo Park, CA
94025, United States. If a person lives outside of the United States or Canada, the controller
is the Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2,
Ireland.
With each call-up to one of the individual pages of this Internet website, which is operated by
the controller and into which a Facebook component (Facebook plug-ins) was integrated, the
web browser on the information technology system of the data subject is automatically
prompted to download display of the corresponding Facebook component from Facebook
through the Facebook component. An overview of all the Facebook Plug-ins may be
accessed under https://developers.facebook.com/docs/plugins/. During the course of this
technical procedure, Facebook is made aware of what specific sub-site of our website was
visited by the data subject.
If the data subject is logged in at the same time on Facebook, Facebook detects with every
call-up to our website by the data subject—and for the entire duration of their stay on our
Internet site—which specific sub-site of our Internet page was visited by the data subject.
This information is collected through the Facebook component and associated with the
respective Facebook account of the data subject. If the data subject clicks on one of the
Facebook buttons integrated into our website, e.g. the "Like" button, or if the data subject
submits a comment, then Facebook matches this information with the personal Facebook
user account of the data subject and stores the personal data.
Facebook always receives, through the Facebook component, information about a visit to
our website by the data subject, whenever the data subject is logged in at the same time on
Facebook during the time of the call-up to our website. This occurs regardless of whether the
data subject clicks on the Facebook component or not. If such a transmission of information
to Facebook is not desirable for the data subject, then he or she may prevent this by logging
off from their Facebook account before a call-up to our website is made.
The data protection guideline published by Facebook, which is available at
https://facebook.com/about/privacy/, provides information about the collection, processing
and use of personal data by Facebook. In addition, it is explained there what setting options
Facebook offers to protect the privacy of the data subject. In addition, different configuration
options are made available to allow the elimination of data transmission to Facebook. These
applications may be used by the data subject to eliminate a data transmission to Facebook.
12. Data protection provisions about the application and use of Google Analytics (with
anonymization function)
On this website, the controller has integrated the component of Google Analytics (with the
anonymizer function). Google Analytics is a web analytics service. Web analytics is the
collection, gathering, and analysis of data about the behavior of visitors to websites. A web
analysis service collects, inter alia, data about the website from which a person has come
(the so-called referrer), which sub-pages were visited, or how often and for what duration a
sub-page was viewed. Web analytics are mainly used for the optimization of a website and
in order to carry out a cost-benefit analysis of Internet advertising.
The operator of the Google Analytics component is Google Inc., 1600 Amphitheatre Pkwy,
Mountain View, CA 94043-1351, United States.
For the web analytics through Google Analytics the controller uses the application "_gat.
_anonymizeIp". By means of this application the IP address of the Internet connection of the
data subject is abridged by Google and anonymised when accessing our websites from a
Member State of the European Union or another Contracting State to the Agreement on the
European Economic Area.
The purpose of the Google Analytics component is to analyze the traffic on our website.
Google uses the collected data and information, inter alia, to evaluate the use of our website
and to provide online reports, which show the activities on our websites, and to provide other
services concerning the use of our Internet site for us.
Google Analytics places a cookie on the information technology system of the data subject.
The definition of cookies is explained above. With the setting of the cookie, Google is
enabled to analyze the use of our website. With each call-up to one of the individual pages
of this Internet site, which is operated by the controller and into which a Google Analytics
component was integrated, the Internet browser on the information technology system of the
data subject will automatically submit data through the Google Analytics component for the
purpose of online advertising and the settlement of commissions to Google. During the
course of this technical procedure, the enterprise Google gains knowledge of personal
information, such as the IP address of the data subject, which serves Google, inter alia, to
understand the origin of visitors and clicks, and subsequently create commission
settlements.
The cookie is used to store personal information, such as the access time, the location from
which the access was made, and the frequency of visits of our website by the data subject.
With each visit to our Internet site, such personal data, including the IP address of the
Internet access used by the data subject, will be transmitted to Google in the United States
of America. These personal data are stored by Google in the United States of America.
Google may pass these personal data collected through the technical procedure to third
parties.
The data subject may, as stated above, prevent the setting of cookies through our website at
any time by means of a corresponding adjustment of the web browser used and thus
permanently deny the setting of cookies. Such an adjustment to the Internet browser used
would also prevent Google Analytics from setting a cookie on the information technology
system of the data subject. In addition, cookies already in use by Google Analytics may be
deleted at any time via a web browser or other software programs.
In addition, the data subject has the possibility of objecting to a collection of data that are
generated by Google Analytics, which is related to the use of this website, as well as the
processing of this data by Google and the chance to preclude any such. For this purpose,
the data subject must download a browser add-on under the link
https://tools.google.com/dlpage/gaoptout and install it. This browser add-on tells Google
Analytics through a JavaScript, that any data and information about the visits of Internet
pages may not be transmitted to Google Analytics. The installation of the browser add-ons is
considered an objection by Google. If the information technology system of the data subject
is later deleted, formatted, or newly installed, then the data subject must reinstall the browser
add-ons to disable Google Analytics. If the browser add-on was uninstalled by the data
subject or any other person who is attributable to their sphere of competence, or is disabled,
it is possible to execute the reinstallation or reactivation of the browser add-ons.
Further information and the applicable data protection provisions of Google may be retrieved
under https://www.google.com/intl/en/policies/privacy/ and under
http://www.google.com/analytics/terms/us.html. Google Analytics is further explained under
the following Link https://www.google.com/analytics/.
13. Data protection provisions about the application and use of Google+
On this website, the controller has integrated the Google+ button as a component. Google+
is a so-called social network. A social network is a social meeting place on the Internet, an
online community, which usually allows users to communicate with each other and interact in
a virtual space. A social network may serve as a platform for the exchange of opinions and
experiences, or enable the Internet community to provide personal or business-related
information. Google+ allows users of the social network to include the creation of private
profiles, upload photos and network through friend requests.
The operating company of Google+ is Google Inc., 1600 Amphitheatre Pkwy, Mountain
View, CA 94043-1351, UNITED STATES.
With each call-up to one of the individual pages of this website, which is operated by the
controller and on which a Google+ button has been integrated, the Internet browser on the
information technology system of the data subject automatically downloads a display of the
corresponding Google+ button of Google through the respective Google+ button component.
During the course of this technical procedure, Google is made aware of what specific
sub-page of our website was visited by the data subject. More detailed information about
Google+ is available under https://developers.google.com/+/.
If the data subject is logged in at the same time to Google+, Google recognizes with each
call-up to our website by the data subject and for the entire duration of his or her stay on our
Internet site, which specific sub-pages of our Internet page were visited by the data subject.
This information is collected through the Google+ button and Google matches this with the
respective Google+ account associated with the data subject.
If the data subject clicks on the Google+ button integrated on our website and thus gives a
Google+ 1 recommendation, then Google assigns this information to the personal Google+
user account of the data subject and stores the personal data. Google stores the Google+ 1
recommendation of the data subject, making it publicly available in accordance with the
terms and conditions accepted by the data subject in this regard. Subsequently, a Google+ 1
recommendation given by the data subject on this website together with other personal data,
such as the Google+ account name used by the data subject and the stored photo, is stored
and processed on other Google services, such as search-engine results of the Google
search engine, the Google account of the data subject or in other places, e.g. on Internet
pages, or in relation to advertisements. Google is also able to link the visit to this website
with other personal data stored on Google. Google further records this personal information
with the purpose of improving or optimizing the various Google services.
Through the Google+ button, Google receives information that the data subject visited our
website, if the data subject at the time of the call-up to our website is logged in to Google+.
This occurs regardless of whether the data subject clicks or doesn’t click on the Google+
button.
If the data subject does not wish to transmit personal data to Google, he or she may prevent
such transmission by logging out of his Google+ account before calling up our website.
Further information and the data protection provisions of Google may be retrieved under
https://www.google.com/intl/en/policies/privacy/. More references from Google about the
Google+ 1 button may be obtained under
https://developers.google.com/+/web/buttons-policy.
14. Data protection provisions about the application and use of Instagram
On this website, the controller has integrated components of the service Instagram.
Instagram is a service that may be qualified as an audiovisual platform, which allows users
to share photos and videos, as well as disseminate such data in other social networks.
The operating company of the services offered by Instagram is Instagram LLC, 1 Hacker
Way, Building 14 First Floor, Menlo Park, CA, UNITED STATES.
With each call-up to one of the individual pages of this Internet site, which is operated by the
controller and on which an Instagram component (Insta button) was integrated, the Internet
browser on the information technology system of the data subject is automatically prompted
to the download of a display of the corresponding Instagram component of Instagram.
During the course of this technical procedure, Instagram becomes aware of what specific
sub-page of our website was visited by the data subject.
If the data subject is logged in at the same time on Instagram, Instagram detects with every
call-up to our website by the data subject—and for the entire duration of their stay on our
Internet site—which specific sub-page of our Internet page was visited by the data subject.
This information is collected through the Instagram component and is associated with the
respective Instagram account of the data subject. If the data subject clicks on one of the
Instagram buttons integrated on our website, then Instagram matches this information with
the personal Instagram user account of the data subject and stores the personal data.
Instagram receives information via the Instagram component that the data subject has
visited our website provided that the data subject is logged in at Instagram at the time of the
call to our website. This occurs regardless of whether the person clicks on the Instagram
button or not. If such a transmission of information to Instagram is not desirable for the data
subject, then he or she can prevent this by logging off from their Instagram account before a
call-up to our website is made.
Further information and the applicable data protection provisions of Instagram may be
retrieved under https://help.instagram.com/155833707900388 and
https://www.instagram.com/about/legal/privacy/.
15. Data protection provisions about the application and use of LinkedIn
The controller has integrated components of the LinkedIn Corporation on this website.
LinkedIn is a web-based social network that enables users with existing business contacts to
connect and to make new business contacts. Over 400 million registered people in more
than 200 countries use LinkedIn. Thus, LinkedIn is currently the largest platform for business
contacts and one of the most visited websites in the world.
The operating company of LinkedIn is LinkedIn Corporation, 2029 Stierlin Court Mountain
View, CA 94043, UNITED STATES. For privacy matters outside of the UNITED STATES
LinkedIn Ireland, Privacy Policy Issues, Wilton Plaza, Wilton Place, Dublin 2, Ireland, is
responsible.
With each call-up to one of the individual pages of this Internet site, which is operated by the
controller and on which a LinkedIn component (LinkedIn plug-in) was integrated, the Internet
browser on the information technology system of the data subject is automatically prompted
to the download of a display of the corresponding LinkedIn component of LinkedIn. Further
information about the LinkedIn plug-in may be accessed under
https://developer.linkedin.com/plugins. During the course of this technical procedure,
LinkedIn gains knowledge of what specific sub-page of our website was visited by the data
subject.
If the data subject is logged in at the same time on LinkedIn, LinkedIn detects with every
call-up to our website by the data subject—and for the entire duration of their stay on our
Internet site—which specific sub-page of our Internet page was visited by the data subject.
This information is collected through the LinkedIn component and associated with the
respective LinkedIn account of the data subject. If the data subject clicks on one of the
LinkedIn buttons integrated on our website, then LinkedIn assigns this information to the
personal LinkedIn user account of the data subject and stores the personal data.
LinkedIn receives information via the LinkedIn component that the data subject has visited
our website, provided that the data subject is logged in at LinkedIn at the time of the call-up
to our website. This occurs regardless of whether the person clicks on the LinkedIn button or
not. If such a transmission of information to LinkedIn is not desirable for the data subject,
then he or she may prevent this by logging off from their LinkedIn account before a call-up to
our website is made.
LinkedIn provides under https://www.linkedin.com/psettings/guest-controls the possibility to
unsubscribe from e-mail messages, SMS messages and targeted ads, as well as the ability
to manage ad settings. LinkedIn also uses affiliates such as Eire, Google Analytics, BlueKai,
DoubleClick, Nielsen, Comscore, Eloqua, and Lotame. The setting of such cookies may be
denied under https://www.linkedin.com/legal/cookie-policy. The applicable privacy policy for
LinkedIn is available under https://www.linkedin.com/legal/privacy-policy. The LinkedIn
Cookie Policy is available under https://www.linkedin.com/legal/cookie-policy.
16. Data protection provisions about the application and use of Twitter
On this website, the controller has integrated components of Twitter. Twitter is a multilingual,
publicly-accessible microblogging service on which users may publish and spread so-called
‘tweets,’ e.g. short messages, which are limited to 140 characters. These short messages
are available for everyone, including those who are not logged on to Twitter. The tweets are
also displayed to so-called followers of the respective user. Followers are other Twitter users
who follow a user's tweets. Furthermore, Twitter allows you to address a wide audience via
hashtags, links or retweets.
The operating company of Twitter is Twitter, Inc., 1355 Market Street, Suite 900, San
Francisco, CA 94103, UNITED STATES.
With each call-up to one of the individual pages of this Internet site, which is operated by the
controller and on which a Twitter component (Twitter button) was integrated, the Internet
browser on the information technology system of the data subject is automatically prompted
to download a display of the corresponding Twitter component of Twitter. Further information
about the Twitter buttons is available under https://about.twitter.com/de/resources/buttons.
During the course of this technical procedure, Twitter gains knowledge of what specific
sub-page of our website was visited by the data subject. The purpose of the integration of
the Twitter component is a retransmission of the contents of this website to allow our users
to introduce this web page to the digital world and increase our visitor numbers.
If the data subject is logged in at the same time on Twitter, Twitter detects with every call-up
to our website by the data subject and for the entire duration of their stay on our Internet site
which specific sub-page of our Internet page was visited by the data subject. This
information is collected through the Twitter component and associated with the respective
Twitter account of the data subject. If the data subject clicks on one of the Twitter buttons
integrated on our website, then Twitter assigns this information to the personal Twitter user
account of the data subject and stores the personal data.
Twitter receives information via the Twitter component that the data subject has visited our
website, provided that the data subject is logged in on Twitter at the time of the call-up to our
website. This occurs regardless of whether the person clicks on the Twitter component or
not. If such a transmission of information to Twitter is not desirable for the data subject, then
he or she may prevent this by logging off from their Twitter account before a call-up to our
website is made.
The applicable data protection provisions of Twitter may be accessed under
https://twitter.com/privacy?lang=en.
17. Data protection provisions about the application and use of YouTube
On this website, the controller has integrated components of YouTube. YouTube is an
Internet video portal that enables video publishers to set video clips and other users free of
charge, which also provides free viewing, review and commenting on them. YouTube allows
you to publish all kinds of videos, so you can access both full movies and TV broadcasts, as
well as music videos, trailers, and videos made by users via the Internet portal.
The operating company of YouTube is YouTube, LLC, 901 Cherry Ave., San Bruno, CA
94066, UNITED STATES. The YouTube, LLC is a subsidiary of Google Inc., 1600
Amphitheatre Pkwy, Mountain View, CA 94043-1351, UNITED STATES.
With each call-up to one of the individual pages of this Internet site, which is operated by the
controller and on which a YouTube component (YouTube video) was integrated, the Internet
browser on the information technology system of the data subject is automatically prompted
to download a display of the corresponding YouTube component. Further information about
YouTube may be obtained under https://www.youtube.com/yt/about/en/. During the course
of this technical procedure, YouTube and Google gain knowledge of what specific sub-page
of our website was visited by the data subject.
If the data subject is logged in on YouTube, YouTube recognizes with each call-up to a
sub-page that contains a YouTube video, which specific sub-page of our Internet site was
visited by the data subject. This information is collected by YouTube and Google and
assigned to the respective YouTube account of the data subject.
YouTube and Google will receive information through the YouTube component that the data
subject has visited our website, if the data subject at the time of the call to our website is
logged in on YouTube; this occurs regardless of whether the person clicks on a YouTube
video or not. If such a transmission of this information to YouTube and Google is not
desirable for the data subject, the delivery may be prevented if the data subject logs off from
their own YouTube account before a call-up to our website is made.
YouTube's data protection provisions, available at
https://www.google.com/intl/en/policies/privacy/, provide information about the collection,
processing and use of personal data by YouTube and Google.
18. Payment Method: Data protection provisions about the use of PayPal as a
payment processor
On this website, the controller has integrated components of PayPal. PayPal is an online
payment service provider. Payments are processed via so-called PayPal accounts, which
represent virtual private or business accounts. PayPal is also able to process virtual
payments through credit cards when a user does not have a PayPal account. A PayPal
account is managed via an e-mail address, which is why there are no classic account
numbers. PayPal makes it possible to trigger online payments to third parties or to receive
payments. PayPal also accepts trustee functions and offers buyer protection services.
The European operating company of PayPal is PayPal (Europe) S.à.r.l. & Cie. S.C.A., 22-24
Boulevard Royal, 2449 Luxembourg, Luxembourg.
If the data subject chooses "PayPal" as the payment option in the online shop during the
ordering process, we automatically transmit the data of the data subject to PayPal. By
selecting this payment option, the data subject agrees to the transfer of personal data
required for payment processing.
The personal data transmitted to PayPal is usually first name, last name, address, email
address, IP address, telephone number, mobile phone number, or other data necessary for
payment processing. The processing of the purchase contract also requires such personal
data, which are in connection with the respective order.
The transmission of the data is aimed at payment processing and fraud prevention. The
controller will transfer personal data to PayPal, in particular, if a legitimate interest in the
transmission is given. The personal data exchanged between PayPal and the controller for
the processing of the data will be transmitted by PayPal to economic credit agencies. This
transmission is intended for identity and creditworthiness checks.
PayPal will, if necessary, pass on personal data to affiliates and service providers or
subcontractors to the extent that this is necessary to fulfill contractual obligations or for data
to be processed in the order.
The data subject has the possibility to revoke consent for the handling of personal data at
any time from PayPal. A revocation shall not have any effect on personal data which must
be processed, used or transmitted in accordance with (contractual) payment processing.
The applicable data protection provisions of PayPal may be retrieved under
https://www.paypal.com/us/webapps/mpp/ua/privacy-full.
19. Legal basis for the processing
Art. 6(1) lit. a GDPR serves as the legal basis for processing operations for which we obtain
consent for a specific processing purpose. If the processing of personal data is necessary for
the performance of a contract to which the data subject is party, as is the case, for example,
when processing operations are necessary for the supply of goods or to provide any other
service, the processing is based on Article 6(1) lit. b GDPR. The same applies to such
processing operations which are necessary for carrying out pre-contractual measures, for
example in the case of inquiries concerning our products or services. Is our company subject
to a legal obligation by which processing of personal data is required, such as for the
fulfillment of tax obligations, the processing is based on Art. 6(1) lit. c GDPR. In rare cases,
the processing of personal data may be necessary to protect the vital interests of the data
subject or of another natural person. This would be the case, for example, if a visitor were
injured in our company and his name, age, health insurance data or other vital information
would have to be passed on to a doctor, hospital or other third party. Then the processing
would be based on Art. 6(1) lit. d GDPR. Finally, processing operations could be based on
Article 6(1) lit. f GDPR. This legal basis is used for processing operations which are not
covered by any of the abovementioned legal grounds, if processing is necessary for the
purposes of the legitimate interests pursued by our company or by a third party, except
where such interests are overridden by the interests or fundamental rights and freedoms of
the data subject which require protection of personal data. Such processing operations are
particularly permissible because they have been specifically mentioned by the European
legislator. He considered that a legitimate interest could be assumed if the data subject is a
client of the controller (Recital 47 Sentence 2 GDPR).
20. The legitimate interests pursued by the controller or by a third party
Where the processing of personal data is based on Article 6(1) lit. f GDPR our legitimate
interest is to carry out our business in favor of the well-being of all our employees and the
shareholders.
21. Period for which the personal data will be stored
The criteria used to determine the period of storage of personal data is the respective
statutory retention period. After expiration of that period, the corresponding data is routinely
deleted, as long as it is no longer necessary for the fulfillment of the contract or the initiation
of a contract.
22. Provision of personal data as statutory or contractual requirement; Requirement
necessary to enter into a contract; Obligation of the data subject to provide the
personal data; possible consequences of failure to provide such data
We clarify that the provision of personal data is partly required by law (e.g. tax regulations)
or can also result from contractual provisions (e.g. information on the contractual partner).
Sometimes it may be necessary to conclude a contract that the data subject provides us with
personal data, which must subsequently be processed by us. The data subject is, for
example, obliged to provide us with personal data when our company signs a contract with
him or her. The non-provision of the personal data would have the consequence that the
contract with the data subject could not be concluded. Before personal data is provided by
the data subject, the data subject must contact our Data Protection Officer. Our Data
Protection Officer clarifies to the data subject whether the provision of the personal data is
required by law or contract or is necessary for the conclusion of the contract, whether there
is an obligation to provide the personal data and the consequences of non-provision of the
personal data.
23. Existence of automated decision-making
As a responsible company, we do not use automatic decision-making or profiling.
